Love Supreme is an annual jazz festival in East Sussex that promotes itself through groovy graphics and a signature orange shade. I created an identity for the 2026 Love Supreme festival including posters, merchandise, a limited-edition vinyl, and event signage. The visual strategy centers on expressive typography as the primary graphic element. Leveraging the rhythmic names of the festival, its stages, and the performing artists, I used type to mirror the “flow” of the music.